The manifesto

Sales software forgot who does the selling.

Walk the floor of any enterprise sales team and count the tools. The call recorder that scores your talk-time for someone else. The forecast platform that exists so a Thursday scrub can feed a Monday board slide. The CRM that eats your evenings so other people’s dashboards look clean. Billions of pounds of software, and almost none of it answers to the person carrying the quota.

Here is the truth every rep knows and no vendor says out loud: reps do not fail for lack of knowledge. You know the deal needs an Economic Buyer. You know the champion test. You sat the MEDDPICC training. Execution fails because it is tedious, constant, and easiest to defer on the days that matter most.

Jake is built on one conviction: the rep deserves a tool that works for them. It reads your own calls and emails, fills in your MEDDPICC with verbatim receipts, names the gap most likely to kill each deal, and drafts the move that closes it. You approve, edit, or reject. It never invents, and it never reports upstairs.

That last part is structural, not sentimental. There is no manager dashboard to feed. Your data sits behind row-level security, deletes when you say so, and follows you when you change jobs, because your craft is yours, not your employer’s seat licence.

I built Jake while carrying an enterprise bag myself: same quota pressure, same Thursday scrubs, same 6pm CRM guilt. It is the tool I wanted next to me on every deal. If you carry a bag, it is yours too.

You know what to do. Jake makes sure you do it.